“The first page of Google is the new first impression”, states the website for Status Labs. Status Labs is an online reputation management firm who specializes not only in maintaining the internet presence of their clients, but also offers crisis management services.
Crisis management is what Melissa Click, a communications professor at the University of Missouri, found herself needing. In an article on USA Today’s website, Click is seen asking for “some muscle” to prevent a journalist from covering a student protest. The video of this encounter has since gone viral leading to Click’s suspension at the University and a demand for her removal by 100’s of Missouri lawmakers.
After three months of silence, Melissa Click has finally come forward about the incident. Status Labs, feeling that Click has been unfairly represented in the media, is assisting her in repairing this situation.
Status Labs was co-founded in 2011 by Darius Fisher. They specialize in online reputation management, search engine optimization, social media marketing, and public relations. Fisher has assembled a talented team of professionals and have worked with over 1500 clients in 35 countries. Status Labs recognizes that in today’s society, it is not enough just to manage the traditional media response to a crisis situation but also the online media response.
In addition to crisis management, Status Labs works with search engine optimization. They help businesses boost their position on Google search pages and help augment sales by driving traffic to their websites. Status Labs works to promote their clientele by creating blogs and social media accounts. They also know the importance of a visual image, and they work to ensure that only positive images appear at the top of the search results.
From search engine optimization to crisis management, Status Labs has become a leader in online reputation management. Melissa Click, for one, is glad that they are very good at their job. Follow Status Labs on Twitter @statuslabs.
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